Showing 16 ideas for tag "Marketing"

Research Projects

Guidebook on Sources of Data for Air Passenger Travel

Develop a guidebook that would assist airports and other aviation analysts become familiar with the different sources of data that are available to support analyses and forecasts of air passenger travel. Provide guidance on which types of data are appropriate for use in a given study, understand the strengths and limitations of the different potential data sources, and estimate the likely costs involved in their use.


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