Showing 58 ideas for tag "Customer-Experience"

Research Projects

Effective Approaches for Persuading Travelers to Recycle and Reduce Contamination in the Waste Stream

The research would identify the best persuasive strategies, language, and media, supported by behavioral science, for successfully encouraging customers to separate waste materials at the source and reduce contamination. This would reduce the number of costly waste hauls; help rehabilitate international scrap materials markets; reduce the amount of materials being sent to landfills and incinerators; promote composting... more »

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Research Projects

Validating Passenger Level of Service and Spatial Planning Criteria for Airport Terminals

Investigate if additional data can be collected by these new survey techniques: Develop preferred practices on how to use emerging mobile technologies to collect passenger level of service information in a minimally invasive manner and investigate if new techniques improve (or impede) passenger response rates. Other topics that could be covered include: using ethnographic data collection techniques to understand passenger... more »

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Planning and Design of Low Cost Carrier Terminals

Develop a guide for architects, planners and airport operators on planning and designing new low cost carrier (LCC) terminal or converting existing ones to better serve low cost carriers. Supplement existing terminal planning resources and guidelines while identifying key differences between LCC and full service terminals.

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Best Practices for Conducting Consumer Research Among Air Passengers In Reserve

This study would entail a comprehensive assessment of consumer research practices at commercial service airports nationwide. It would result in the identification of best practices for assessing the needs and preferences of passengers as well as meters-greeters and well-wishers. Guidance would be provided for the development and implementation of evidence-based and scientifically sound research programs that would... more »

Research Projects

Wilkomen, Bienvenue, Welcome! The Need for and Benefits to Providing Multilingual and Other Accommodations at Airports

Everyone flies! Today's traveling public is more diverse than ever. U.S. airports are serving people of more countries of origin, age ranges, language groups, nationalities, ethnicities, religious groups, physical/cognitive abilities, and income brackets than ever before.

However, most airports have not done an adequate job of modernizing their communications and facilities to accommodate this diversity. Not only are... more »

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Research Projects

Assessing the effectiveness of airport services/programs for passengers with disabilities In Reserve

Although many airports are offering services, programs and amenities along with innovative design and technological development to optimize access and mobility of passengers with disabilities and aging travelers, there is no systematic assessment of the effectiveness of these services and programs. Empirical evidence about the cost and benefits of these programs are needed for further and wider implementation of services... more »

Research Projects

A Primer: Using Customer Experience Measurement Tools and Data Analytics to Monitor and Improve the Passenger Experience

With increasing passenger demands for personalization, accelerated movement towards a truly seamless journey, and airlines providing amenities throughout the passenger journey, airports are challenged to consistently and regularly measure the quality of the experience in their airports. While many other hospitality industries (hotels, airlines, sports) regularly measure their customer satisfaction, airports often lag... more »

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Guidelines to Decentralize Curbside and Security to Alleviate Airport Congestion

Our team aims to architecturally and financially model new ways to relieve airport congestion through the expansion of the curbside, while also allowing for new programs to monetize the landside and the airside. Our team intends to develop architectural solutions for modifying airport parking garages, providing ride share lobbies and amenities, re-programming parking garages and surface lots for alternative uses, and... more »

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Research Projects

Airport Operational Databases (AODB): Benefits to the Airport Stakeholders and Users

Airport operations from the curbside to the airspace are increasingly relying on data. Airport operators and their stakeholders are procuring airport operations suites that do not necessarily talk to each other (even within the same stakeholder/entity). The purpose of the Airport Operational Databases (AODB) is to create an Airport Information Center integrating various operational data for making them available to a... more »

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Research Projects

Guidance for Enhancing the Customer Experience for Senior Passengers

Wheel chairs and wheel chair pushers abound in airports as the population ages. Aside from the logistics and facilities issues such as large font signage and cell phone apps, the more serious issues of passengers becoming disoriented, dealing with dementia that has not been diagnosed, losing carry-on bags or falling victim to scams while traveling are becoming more problematic. Airports require more guidance to detect... more »

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